New on Althea: Etude House Soon Jung Line

ETUDE HOUSE's Soon Jung Line *NEW*

Well known for their cute packaging, limited-edition collaborations, and fun color cosmetics, Etude House recently renewed and expanded their Soon Jung Line of skincare products. Catering to those with sensitive and irritated skin, this line is now available on Althea! Read on to know more about it + what the hype is all about.

Our Top Picks From Dear Klairs

All About Dear Klairs

One of the dearest (no pun intended) products in the K-beauty world, Dear Klairs has captivated hearts and occupied vanities all over the world. In today's post, we'll be sharing more about this beloved brand, what makes them special, as well as our top picks! Read on to find out more.

To all moms: You're a Gem!

Give your mom a special gemstone this Mother's Day

Known to be super relaxing and perfect for improving blood circulation, Jardin's Rose Quarts Rollers and Angel Wing Gua Sha have been faves of ours since we brought them on and shared them with our beloved Altheans. In this post, we'll be sharing all about them + why they make the perfect Mother's Day gift for that precious woman in your life!

Ingredient Highlight: Aloe Vera

All About Aloe Vera

As the hot weather creeps in, soothe & calm your skin today with one of the coolest ingredients in K-beauty that have everyone coming back for more - Aloe Vera!

Usher in Spring with Mamonde's Flower Ingredients

Mamonde's Floral Picks This Spring

As Spring approaches, we thought of highlighting a brand that focuses on the powerful blooms of flowers: Mamonde.

K-Beauty Top 4 Soothing Ingredients

Top 4 Soothing Ingredients in K-beauty

Hydrate and minimize your skin discomfort today with 4 of K-beauty's best skin-soothing ingredients! From ancient times till today, skin-soothing ingredients have been around and have helped us with their anti-inflammatory and relaxing effects. In today's post, we'll be talking about 4 highly sought-after ingredients that we recommend checking out, no matter your skin type or condition.