A'bloom Brow Wow! Eyebrow Pencils

It’s finally here!  A’bloom has always come hard and fast to you guys with quirky designs and fun colors, perfect for living up to your beauty routine. Our latest addition to the A’bloom family has landed on Althean shores, and we’re so excited to unveil our latest baby! Meet the Brow Wow! Eyebrow Pencils, are our favorite way to fill and frame the face!

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Face Factory's Aura Water Peeling

Remember when we talked about the hottest Inssatem last week? We have one to talk about today that we thought deserved its very own blog post! The Aura Water Peeling device has made waves all across the beauty industry in Korea, and is one of the must-have items in the homes of beauty junkies. Here’s the beauty breakdown on this curious device, plus how you can add it to your skincare regime!

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#Inssatem - Althea's Hottest Items!

Here on Althea, we always try our best to get you the hottest, trendiest products to add to your K-beauty routine and lifestyle. We’ve recently had some interesting insider items, or Inssatem as we like to call it, that have landed on Althean shores. We’ve picked out some cool stuff for your hair, face and body, perfect for giving your lifestyle an extra boost. Here’s the beauty breakdown!

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Althea's Birthday Beauty Boxes

Annyeong Altheans! Our birthday has been so magical and fun so far, and we hope you’ve had a blast with us! We’ve got a big surprise for you: Althea’s Beauty Boxes are back! These boxes have re-emerged on Althealand to give you a really good deal on beauty bundles you’ll love. Here’s the quick beauty breakdown on what you can expect!

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Some By Mi 30 Day Miracle Range

Acne-prone skin can be triggered by a number of things: hormonal imbalance, external pollutants, excess oil and sebum are just some of the stuff to worry about. Keep your skin healthy and even with Some By Mi’s 30 Day Miracle range! They’ve come up with a cleansing bar, toner, serum and cream to keep your flare-ups under control, and aim to sort your skin out in just 30 days! Here’s the beauty breakdown on all you need to know.

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Althea Carnival Box and Kit + GWP

Annyeong Altheans! Have you been enjoying our birthday celebrations so far? #AltheaTurns4 this year comes with limited edition Carnival boxes, birthday kits and even gifts with purchase that you can add to your collection! Here’s the beauty breakdown on what’s good, plus how you can use them to win big!

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#AltheaTurns4 Highlights

It’s our birthday! We are turning 4 this year and we couldn’t have done it without YOU! Yes you, our beloved fans who has shop, loved and supported us throughout the years. To celebrate, we planned a whole magical month just for you filled with fun activities, goodies and contests so you could stand a chance to win big or small from us all! Keep your eyes peeled and fingers clicking on Althea's site because we're about to get into our most magical sale-bration yet!

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Face Mists For All

Sure, we put in the time and effort every morning and night to keep our skin feeling great, but what about midday when we’re out and about? One of our favorite products to keep handy is the face mist: refresh your skin with an easy spritz any time of the day! We’ve picked out some of our favorite ones to suit your skin’s needs that you can easy pop into your bag to keep you misted even when you're on the move. Here’s the beauty breakdown on face mists for all!

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Night Time Routine with Althea

Ah, it’s been a long day! Nothing feels quite as good as getting into your own bed after the sun sets, but don’t forget about giving your face a little TLC before your beauty sleep. Did you know that your skin regenerates and repairs while you catch the Z’s? That’s why we’ve put together some of our favorite Althea products to create an easy night time routine. Keep your skin in tip-top shape before you start counting sheep!

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Morning Routine With Althea

The sun has peeked its sleepy head, the leaves are glittered with dew and the birds are starting to chirp. Morning has broken, and it’s time to start the day! To get you going, we’ve put together some of our favorite Althea products to create an easy morning routine. Get ready to perk up before you head out the door!

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Easy Peasy Aqua Calming Stick

Summer is almost here, which means that the sweltering heat is just around the corner! Keeping your skin’s temperature in check is important to ensure that irritations and flare ups don’t happen even in the humid, hot climates. Easy Peasy’s Aqua Calming Stick is our very own pocket hydrator and it’s super fresh here on Althealand! Here’s the beauty breakdown on this curiously blue stick!

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Budget K-Beauty - Skincare Under $10

Purse feeling a little light but you're already scraping at the bottom trying to get the last of your favorite cream? Don't worry your sweet little purse, because we're here to give you a little hand! At Althealand, we believe that just because you're broke, doesn't mean you can't look and feel your best. Whether you're caught up in the troughs of adult life, or you're living on a tight student budget, we've picked out some of our favorites to keep your skin and your bank account happy! Here's our must-have K-beauty picks under $10!

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Raya Looks featuring Keera!

Annyeong Altheans! Raya is just around the corner, and it's the time of fun, festivities, food and spending time with your loved ones. So you've selected your outfits, but have you thought about your makeup yet? We've worked with an Althean and fellow beauty enthusiast Keera of @keeracakedherface to create two looks for this Raya season. Here's the beauty breakdown on them, plus a chance to win some Althea credits too!

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Althea Raya Makeup Look on Fresh Brew RTM TV2

Fresh faces on Fresh Brew!
(L-R) Neesot (MUA), Cuwie (model), Zooey (FreshBrew Host)
Tammy (Althea Head of Creative Communications)

Annyeong Altheans! We’ve recently gotten the amazing opportunity to work with a Malaysian TV station called RTM TV2 on the Fresh Brew show! They were kind enough to give us a little beauty segment where we could create a Raya makeup look to celebrate this festive season. To create just the right look, we’ve gotten Neesot, our makeup artist of the day to showcase Althea’s products as best as they can be. Here’s the beauty breakdown on how it all went down!

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0Saeng-Bogam's Seoyang Tangguk Coffee

A great cuppa coffee can really start your day right! We love a delicious brew, and one with a yummy taste and added benefits has landed on Althea’s shores, perfect for adding to your everyday routine. Here’s the beauty breakdown on Althea’s latest inssatem: 0Saeng-Bogam's Seoyang Tangguk black coffee!

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Althea Angels Tour + A'bloom

Annyeong Altheans! It’s been a wild ride here at Althealand, and we can’t thank you enough for being a part of the successful launch of our newest baby: the A’bloom collection! In conjunction with A’bloom going live on the site, we threw an Althea Angels Tour party to showcase our products and have a little fun in Malaysia. Here’s how it all went down!

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Althea's Supporters are Back in Action!

Annyeong Altheans! It’s been a whirlwind ride here at Althealand with the new launch of our A’bloom babies. We love making new, fun and innovative k-beauty products, and it warms our hearts even more when they become a staple in your beauty regime! That’s why it’s important for us to get feedback on how our items fare on your skin. Remember the last time we did a Supporter’s event? We’ve recently had the opportunity to hold another one to create yet another product that’s fun and special!

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Luscious Locks Loot

Strong, healthy hair that shines in the light is always in style. Afterall, a sassy hair flip just wouldn’t be the same without some luscious locks. The hair is the crown of your head, and can really make or break your look. Give some TLC to your mane event with some of our favorite items that’ll ensure you put your best hair forward. Here’s the beauty breakdown featuring some of our favorite hair care products!

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Get Juicy with A'bloom's Sheet Masks!

Today’s finally the day! Cute, colorful, and quirky, A’bloom is coming your way with fun products that add a little extra to your vanity. As self-proclaimed sheet mask connoisseurs, it was only right that we came out with our own to pamper the skin. The third product launching in this line is one that you guys are most excited about: the A’bloom Sheet Masks! Here’s the beauty breakdown of all you need to know!

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Blast Away Blackheads with A'bloom!

Are you excited about our launch tomorrow? A’bloom is coming at you hard and fast with quirky designs and fun colors, perfect for living up to your beauty routine! The second product in this range is all about being your skin’s superhero designed to keep away nasty blackheads and impurities. Say hello to A’bloom’s BHA Blackhead Blaster! Here’s the beauty breakdown of all you need to know before it comes out!

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A'Bloom is here!

Yes, it’s no surprise that Althea has been and will continue to produce brilliant skincare products to suit the modern urbanite, but today we’ll be talking about something a little different. We’ve been working on a project for a little while that we’re super excited to be able to finally share with you! Meet Althea’s A’Bloom, our latest and newest in-house brand that promises to bring an explosion of fun to your beauty routine. Here’s the beauty breakdown on what A’bloom has to offer!

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Our Prettiest Mask To Date!

The galaxy’s radiance comes in the form of a peel-off mask with Prreti’s Bling Gli Dia Purple Peel Off Mask! Mystical, glittery and an absolute dream to look at, this mask isn’t just pretty, it’s also great for detoxifying the skin adding luminosity to the complexion. Here’s the beauty breakdown on what this mask has to offer!

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Ingredient Spotlight: Centella Asiatica

K-beauty has a plethora of different star ingredients that target different skin troubles and concerns. For those of us out there with sensitive, acne-prone skin, one of the ingredients that’ll ring bells is Centella Asiatica extract. Pennywort, cica, tiger weed - Centella is a plant of many names and many benefits for the skin! Let’s take a deep dive into what makes this little green plant so amazing, and see just what it can do for us!

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Spring Sheen

The flowers are blossoming, the air has rid itself of the frigid cold. Birds have started singing their favorite song and basking in the warmth of the sun. Springtime is finally here! As we step into the season of new blooms, renew your skincare routine with our picks for fresh, radiant skin. Here’s our beauty breakdown on how to get that spring sheen, perfect for bringing out the new in you!

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Althea's Skin Relief Calming Cream

Remember when we released the Skin Relief Spot Gel a couple of months ago? We’ve got another product to add to the Skin Relief line that’ll give those of us with more sensitive, troubled skin something to celebrate! Let us introduce you to Althea’s newest product: the Skin Relief Calming Cream! Here’s the breakdown on all you’ll need to know.

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Althea Waterful Green Bamboo Pads

Fresh, hydrating, soothing - those are the 3 words that come to mind when we think of Althea’s newest baby! Whether you live in a humid climate that’s more prone to skin pollution, or a cooler climate that can cause a build-up of dead skin cells, the Waterful Green Bamboo Pads are our solution for uneven, irritated, parched skin. Here’s the beauty breakdown on what our latest item has to offer!

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Althea x The Butterfly Project Christmas Party

Last December, to really celebrate the most wonderful time of the year, we threw an amazing party in Althealand! We found ourselves at Chubbee Cloud, one of Kuala Lumpur’s cutest avenues for fun, food and festivities, and in collaboration with The Butterfly Project, have been able to spend some time with Malaysian beauty enthusiasts and showcase our latest Althea Exclusive offerings. Here’s how it all went down!

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Brighter Skin 101

Dull, tired complexions can really take a toll on how you look. Harsh external environments like the weather, the air and even the humidity can affect how your skin looks, causing a mixture of problems like dead skin cell build up and pigmentation to ultimately rid your skin of it’s radiance. We love a bright complexion that looks like its glowing from within, so here is a little guide to help you on your journey to get your skin’s light back!

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Clean One, Clean All with Dirty Nope's Hello Cheek!

Have you ever thought of the surfaces your skin touches? Sure, we know not to touch the walls of washrooms and to wash your hands after holding handrails in the train, but what about spots we hold near and dear like our beds or the headphones we wear on our heads? Out of sight, out of mind, we don’t really think of the bacteria and germs that linger on these places that could cause our skin to be irritated and sprout up spots. It’s super important to ensure that these surfaces are clean, and Dirty Nope’s Hello Cheek was made to do just that! Here’s the beauty breakdown on what this little bottle can do!

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Banish Blemishes

Acne, pimples, blemishes, those angry, pesky spots that pop up on our faces have many names. Regardless of what they’re called, we’re always on the hunt for a way to get rid of them ASAP! We’ve picked out a couple of our favorite products to help soothe, treat and get rid of them. Here’s the beauty breakdown on what to use to banish blemishes!

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Valentine Kisses - Bbia Last Lipsticks

The season of love is upon us. Cupid holds his bow and arrow steady as he scours the land for couples waiting to fall head over heels for each other, leaving the air so thick with love, you could almost smell it! Whether you’re keen on dolling up for your partner, or in the mood to look good for yourself this Valentine's Day, an essential part of adding that bit of confidence and flair is a good lipstick. Bold, chic and irresistible, Bbia’s Last Lipsticks are on the top of our list to give our face a final touch before we head out the door. Here’s the beauty breakdown on these pretty tubes!

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Bbia Last Auto Gel Eyeliner

Cateyes, smudgy, tight-lined, graphic - eyeliner doesn’t discriminate when it comes to style. The key to creating the perfect look is a good eyeliner that is pigmented, creamy, easily blendable and stays put once its set. Bbia is our latest brand to find themselves in Althealand, and one of their must-have items is the Last Auto Gel Eyeliner. Could this be the last eyeliner you’ll ever need? Here’s the beauty breakdown on what they have to offer!

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Lunar New Year's Piggy Picks

The Lunar New Year is here, and aside from the yummy food and fun festivities, it’s a time to celebrate health, wealth, love and family ties in the year of the Pig! In the Korean culture, this celebration of the Lunar New Year is known as Seollal (설날). During this time of the year, they wear traditional clothing known as Hanbook as they celebrate, and they greet each other with “새해 복 많이 받으세요” (Sae Hae Bok Mani Ba Deu Se Yo) which translates to “please receive a lot of luck or blessings in the New Year”. To truly enjoy this time of the year Althea style, we’ve picked out some of our favorite gold and pig inspired products to symbolize prosperity and happiness. Give them as gifts, or #treatyoself, these are some of our  2019 Lunar New Year must-haves!

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Althea Brand Supporters Program

Annyeong Altheans! This last couple of months have been really exciting ones for us. If you’ve been keeping up with our shenanigans, you’ll know that we’ve been really busy making Althea’s very own exclusive products. While we’ve been getting feedback from Altheans after we’ve launched the products, we really wanted to integrate those fabulous ideas and opinions into the product making process prior to the release, allowing us to pick your brains to create a product that we know our Altheans would enjoy! And thus, the Althea’s Supporters program was born!

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Althea's Watercolor Cream Tints

We love us a good lip product here on Althealand, so it was only fitting that after showcasing many of them out there in the K-beauty world that we finally came out with our very own! This product has sparked a lot of curiosity and excitement from you guys, and we’re very excited to finally be launching the Watercolor Cream Tints. Here’s the beauty breakdown on these pretty tubes!

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Althea's Skin Relief Spot Film Gel

We know what it’s like to struggle with acne. Pubescent or not, acne can be an issue that plagues women and men of any age. These red spots are caused by a build-up of dirt, sebum and bacteria, creating the bumps and lumps we love to hate. With the expansion of Althea’s Exclusive skincare line, we’d like to introduce our latest zit-zapping product: the Skin Relief Spot Film Gel! Here’s the beauty breakdown on our very own spot treatment.

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Mile High Hydration

Most of us love to travel: the idea of discovering a new place, the anticipation of an adventure. Traveling on a plane to the destination of your choice may be fun and exciting, but what’s not great is what it can do to your skin. The air on board is dry and can really dehydrate your skin, leaving you with dull, flaky skin that’s gasping for some moisture by the time you land. Here’s a couple of tips and tricks we like to keep up our sleeves to make your flight a more pleasant one for you and your skin!

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