Korean 10-Step Skincare Routine

It’s no secret that Korean women have found the key to amazingly gorgeous skin. The real secret is in the famous “million step” skincare regime they religiously follow. Wholesome and skin-nourishing, this near-mythical routine can have anywhere between 10-17 steps, and (with constant use) improves your skin tone, colour and texture, leaving you with an almost translucent, luminous, youthful glow. While this approach might seem excessive to some, it follows a very simple core idea of what your skin needs: hydration, hydration and hydration! This ensures that it stays plump, bright and radiant, reminiscent of your favorite K-pop stars and actors alike.

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Whipping Your Skin Into Shape!

Remember when mom would tell us to drink up our milk so we’ll grow big and strong? What if we told you that milk was more than just good for your bones? Milk has been used by the rich, famous and affluent as a form of skincare for centuries. In modern times, living with pollution can wreak havoc on the skin, and using milk to treat the skin with some TLC is always a good idea. That’s where Althea comes in with the Milk Peel Cream Mask, a skin-pampering product that offers soft, clean skin that’s radiant and healthy!

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Save Your Skin From The Sun!

Our skin has one mortal enemy: the sun! Sure, it gives us light and warmth, but overexposure to its rays is never a good thing. Think of all the damage it can cause to your complexion! It produces ultraviolet rays (UVA and UVB) that dehydrate and cause damage to the skin cells, leading to irritation, pigmentation and premature aging. It could even lead to skin cancer! Here’s what to look out for, and how to beat the hot, sunny rays!

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Althea 2020 Lunar New Year Facebook & Instagram Contest Winners

Thank you to everyone who joined our Lunar New Year contests on Facebook & Instagram!

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Althea 2020 Lunar New Year Facebook Contest

새해 복 많이 받으세요 🎊 Happy Lunar New Year! 🎉.

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Althea 2020 Lunar New Year Instagram Contest

새해 복 많이 받으세요 🎊 Happy Lunar New Year! 🎉.

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Althea 2020 Lunar New Year Boxes & Free Gifts

Annyeong Altheans, Happy 2020! Get this year's limited edition Lunar New Year Box + lucky pouches & free sachets of our Bare Essentials products while stocks last! 🎁

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#AltheaGifts Xmas Facebook Contest Winners

Thank you to everyone who joined our #AltheGifts contest on Instagram! To recap, we're giving away Althea Gift Cards worth USD50 to lucky Altheans who share about our Xmas Althea Box on their personal Instagram account and tell us who they want to give a gift to.

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#AltheaGifts Xmas Facebook Contest

Thank you to everyone who joined our Count Santa contest on Facebook! To recap, we're giving away Althea Gift Cards worth USD50 to 10 lucky Altheans who give us the correct answer, tag their friends and share the contest post on their personal Facebook account.

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